Sunday, September 25, 2011

How to brighten the still-dim light of hope for US economy? (My response to the debate - keynesianism vs monetarism)

Honestly, I didn’t even remember where I saw these 2 words before. I went ahead did some research online. I would like to share the following information so some students like me will know a bit of the history of keynesianism vs monetarism.
Keynesians vs. Monetarists
Keynesians and Monetarists fought head-to-head in the 1970s. Most economists conclude that Keynesians won the war, but Monetarists won many battles. Because of the healthy debate, Keynesians are more convinced of the importance of the money supply and monetary policy, especially over the long run. They are more acutely aware of the long-term threat to price stability that rapid money growth can bring. Keynesians are also now more likely to prefer monetary policy to fiscal policy.
TABLE 1
Monetarists
Keynesians
Tie monetary policy to rules
Give policymakers discretion.
Fiscal policy is not useful.
Fiscal policy may be useful.
AS curve has a steep slope.
Economy is inherently stable.
Economy can be unstable.
AS curve can be flat.

Despite the convergence, substantial differences remain between the two bodies of thought. We summarize the more important differences here and in Table 1.
  • Keynesians argue that the Fed should use discretion in conducting monetary policy, while Monetarists advocate a long-run money growth rule.
  • Keynesians still view fiscal policy as potentially important. Monetarists are less convinced of the usefulness of fiscal policy.
  • As a general rule, Keynesians believe that the Aggregate Supply curve is more horizontal than vertical in the short run so stabilization policy can have big impacts on output and employment. Because Monetarists believe that the economy is inherently stable, they tend to view the Aggregate Supply curve as more vertical so discretionary stabilization policy is not as important.

Although differences remain, the debate between Keynesians and Monetarists cooled considerably in the 1990s. Monetarists could no longer defend a simple relationship between M1 and nominal GDP. Many Monetarists now emphasize the longer-run relationship between M2 growth and nominal GDP growth. Although Keynesians do not stress the importance of money growth as much as Monetarists, the focus on the long run is much less controversial.
Keynesianism emphasizes the role that fiscal policy can play in stabilizing the economy. In particular Keynesian theory suggests that higher government spending in a recession can help the economy recover quicker. Keynesians say it is a mistake to wait for markets to clear like classical economic theory suggests.
Monetarism emphasizes the importance of controlling the money supply to control inflation. Monetarists are generally critical of expansionary fiscal policy arguing that it will cause just inflation or crowding out and therefore not help.
I don’t intend to be an economist nor a politician. I think the government or Central Banks should attempt to stabilize the economy through monetary and fiscal policy. They should not aim to avoid every cyclical fluctuation. But, intelligent monetary and fiscal policy can avoid the worst excesses of boom and bust. In a recession, fiscal policy can play a role in shortening the duration and intensity of the recession.
Disasters require urgent action to prevent repetition. Unfortunately, the government missed its best timing to do so. Let’s not blame Milton Friedman or George Bush. Let’s focus on Ben Bernanke and Obama. From Obama’s Medicare to 3 years’ EDD to more than $.5B government loan to Solyndra to the highest unemployment rate since WWII, from Bernanke commented in Sept 2009 “Recession is very likely over” to officially accepted in Sept 2011 “The world economy is entering a seriously “dangerous” phase”, I could not figure out there is one way or another can help the US economy. The government and Fed need to work together and be creative due to the uncertainty and complication of the global economic and political environment. Maybe a combination of keynesianism and monetarism will help us step out of morass. The biggest winners are not the Keynesians nor the monetarists, but all of us counting on an economic recovery.

Saturday, September 24, 2011

Day 2- Ethics - The Ten Day MBA

Ethics is a new area of MBA study. The purpose of ethics in an MBA curriculum is not only to create model citizens, but to make students aware of the ethical implications of business decisions.

Ethics is a new 'old' topic in our daily life. Our Company offers online classes for employees to take every year but one of several required classes to worldwide employees is Code of Business Conduct and Ethics. We have Ethics Hotline tab on our website as well, which you can find Anticorruption, Antitrust, Code of Business Conduct and Ethics, Confidential Information & IP, Corporate Governance & Securities, Environmental Compliance, Ethics Hotline, Procurement, Global Trade, Health & Safety, Human Resources, Internal Audit, IT Security, Medical Regulation, SOX and Tax. Frankly, besides the required class, I didn’t pay any attention to this topic before our MBA class. I know the basis –what is right or wrong?

Moreover, since I am bilingual with Chinese, my boss often sends me emails for translations. Most of emails involve bribery, pay-off, etc. As a Chinese born and raised in China, I love my home country. But I feel extremely weak in front of the facts how Chinese companies, regardless the size of them, run their businesses. However, ethics topics become more globally since they exist everywhere. The world focuses more on China is because China is playing a more and more important role in global economic and political environment.

I like the comment from Professor Tao regarding this chapter - as one of the two “dry” subjects most MBA students try to avoid, Ethics is usually not the most exciting topic in business, but like eating vegetables, it might not be tasty but it is good for you! Interestingly, many unethically behaviors in business involved with accounting (profitability).
I also read the case study posted online this morning – The case of the million-dollars’ decision. There are two questions on the end of the case study: What decision would you make if you were the CEO? Why? 

Before I read the chapter, I could not find an answer to persuade myself it is right to do or not to do. After I read the book, I found the following I would like to share with you.
Talk about ethics rests on the assumption that businesses ought to adhere to a socially responsible approach to decision making.
         Corporations have societal obligations that go beyond maximizing profits and should be managed for the benefit their stakeholders: customers, suppliers, employees, local communities and owners.
         Corporate leaders bear a fiduciary responsibility to all stakeholders.
The competing school if thought led by Milton Friedman of the University of Chicago is that it is business's sole duty to make profits.
         "Businesses are in the business of maximizing shareholders' value by a prudent use of scarce organizational resources, as long as the activities of business are within the letter of the law."
         It is up to government to determine what the laws should be.
         A profitable business benefits society by creating jobs, increasing the standard of living of its owners and employees.
         Corporations pay taxes that support government's social action.
With ethics there is no “right” way. In my opinion, the CEO should expand the market to China the same way as other companies, hire a contractor company locally. The ‘GO’ decision is based on the duty to make the company profitable or more profitable and to be responsible to all stakeholders. Overall, the ‘GO’ decision came with more pros than cons.

Day 1- Marketing -The Ten Day MBA

Marketing is a circular function to create a plan with parts that are internally consistent and mutually supportive. Marketing comes first. Marketing is a special blend of art and science.
To apply the following to our Group C business plan – Go! Kids (still need to discuss with other group members)
Marketing mix components – the 4 Ps
         Product
        Product/service/concept opportunity (The Big Idea)
        The Big Idea: On-site after school program for elementary kids
         Place
        Describe how you intend to sell and distribute your products
        Channels of distribution
        Manage the 1st one myself & franchising for expansion
         Price
        The price must be “right” to penetrate the market, to maintain your market position, when gross margin and ability to make profits after all expenses
        Competitive & profitable… may need to analyze the break-even point
         Promotion
        How will you attract the attention of and communicate with your potential customers? Advertising mediums, trade shows, direct mail, etc.
        Posters in Chinese church, advertisement on Chinese TV and radio, regular special introduction events
The criteria to evaluate possible marketing segments:
         Measurability - can it be identified and quantified? - Yes
         Accessibility - can the segment be reached effectively? - Yes
         Substantiality - is the segment large enough to bother with? - Yes
         Profitability - is it financially worthwhile to pursue this segment? - Yes
         Compatibility with competition - are competitors interested in this segment? - Yes
         Effectiveness - able to service this segment? - Yes
         Dependability - against competitor attack- don’t know how yet, need to discuss
To be continued...

Saturday, September 17, 2011

My business vision

My colleague is an American lady in her mid 40’s. She adopted 2 boys around 13 years ago when they were still babies. She is a single mom working full time. She often talks about how much she pays for their after school programs. Sometimes she needs to leave early to pick them from school. From time to time, she needs to take a day off & stay at home because the school has holiday that day. I don’t think this happens to her only. It happens to all parents who have minors. So my business vision is to help these parents so they can devote more time to their job and they can be more productive.
I would like to open an on-site after school program for elementary kids. It will be opened at the school so the kids only need to walk from their classrooms to the classroom after their last class at 230pm. Since the size of classrooms is getting bigger, there must be vacant classrooms available for rent. Right after a short break, starts at 300pm, they have 1 hour to finish their homework. We have tutors for assistance. Since the state of California could not get enough education funds so a lot certified & experienced teachers got laid off. I will hire them back to the program. After homework and another break but before the parents’ pickup, there are plenty other classes to choose, such as, chess, painting, reading, etc.. Specially, since I will open my 1st one at a Chinese community, I would like to have a couple of teachers who can teach Chinese so the Chinese parents don’t need to drive them to weekends’ school and study Chinese. All the students are able to make good use of the time till their parents pick them up. The school is open on school holidays as well. That means parents like my colleague will no longer need to stay home watching their children on some workdays. If the after school program goes well, I will plan for summer camping program to send the children who are interested to explore more on Chinese culture…
It is never a bad idea to put efforts on education. I can see this brings convenience and comfort to parents to make their life easier. At the same time, this brings knowledge and opportunities to children.  Of course, since some laid off teachers have their jobs back, this helps lower the unemployment rate as well.

My weekly study plan

Monday 1.5 hours
Tuesday 1.5 hours
Thursday 30mins
Friday 30mins
Saturday no class: 930-1000am
Saturday with class: after class

What's my vision/goal?

This is my 1st English blog. I read 2 blogs before I started. Both of them started with their job so I guess I should do the same.
I have a stable job at one of Fortune 500 in San Jose. My current job is full of details, follow-ups, daily routines. Even I am happy with my job and I see my value to my colleagues and the company I work for, I am looking for something new, something different. In other words, I am looking for challenges & adventures.
For now, I want to know new friends, learn new things, and apply concepts from books to my professional and personal life. Frankly speaking, I am doing pretty well so far. I knew a few new friends already, had a gmail account, writing my first English blog, reviewed some knowledge on accounting. For a short term, I hope what I learn from classrooms and books will benefit my job so I can be more motivated. In the near future, I want to be a successful project manager and gain enough experience in the meantime. As time passes by, I hope I can find myself be ready to open my own business. I have an idea to provide women organic cosmetics and/or open an on- site after school program for elementary kids…. I am looking forward to it.
To be continued…